13 Apr 2018, 09:35 — 5 min read
Furniture & interior designer, self-taught draughtsman, accomplished ceramics artist - Hamsa Vardhan from Bengaluru clearly exemplifies that design is intrinsic to all aspects of our lives. Taking this passion for design a step further, Hamsa is committed to ushering significant innovation in the construction industry which is predominantly governed by traditional practices. His firm, Esthete Designers & Builders Pvt. Ltd, is a proponent of prefabricated LGSF (Light Gauge Steel Frame) construction technology. Advantages of constructing with this lightweight material includes reduced construction time, sustainability in process, increased earthquake resistance and pinpoint accuracy because of the use of computer software in measurements.
Overcoming the challenge of hesitancy on the part of clients to embrace this new technology, Hamsa has established a place for himself in the small and mid-sized construction sector since establishing the company in 2009. He dreams of creating a billion dollar company in the next five years and expanding operations not only in India but across all SAARC (South Asian Association for Regional Cooperation) countries.
In conversation with GlobalLinker(GL) Hamsa Vardhan (HV) shares the journey of his company.
GL: Tell us about your business.
HV: Esthete was established in 2009 as a customised furniture and interior design company. We opened our own furniture factory in 2010. In 2016, we pivoted and became a construction contracting company, offering complete 360 degree design-build-furnish turnkey services.
Our method of construction is jaw-droppingly different from conventional brick-and-mortar and concrete based construction that we are used to seeing. The prefabricated construction technology that Esthete uses is totally different. It is a very modern alternative building method that uses light gauge steel (LGS) frames as the basis for the entire structure. The design and manufacture of these structural elements are fully software driven and computerised. The process of creating the LGS panels is fully automated.
GL: What are the challenges you have faced in establishing your business?
HV: As with any new technology, we are burdened with the task of making inroads into an industry that is deeply entrenched with centuries old traditional practices, and have had to face our fair share of difficulties. Initially, it was more difficult to convince clients to adopt our way of building, in spite of the very obvious advantages such as the amazing speed of construction, thermal insulation, accuracy in measurements and angles, earthquake resistance, being a green technology and so on.
But slowly and steadily, the resistance is reducing and more and more people are opening up to the possibilities and great advantages that our prefabricated LGS technology brings to the table.
GL: How did you hear of GlobalLinker? How has it helped you?
HV: I came to know about GlobalLinker via an email and am now using it to network and grow my business.
GL: What is your big business dream?
HV: Esthete has clear-cut business goals to achieve in the next five years. There are no established and reliable construction contracting firms that cater to clients in the small and mid-sized construction sector. We want to fill the void that exists in this sector while providing amazing service. We want to grow into a billion dollar firm in the next three to five years and operate across India and also in SAARC countries.
GL: What is your message to aspiring entrepreneurs?
HV: Be prepared for the long haul. There are no quick-fix success formulas and only hard work and perseverance coupled with careful planning can ensure your business will thrive. Be very very careful with money and learn at the very outset how to handle it and manage your finances intelligently. Be open to networking with people and eagerly seek out contacts outside your comfort zone. Be willing to learn and adapt quickly. Trust your team.
Network with Hamsa Vardhan by clicking on the 'Invite' button on his profile.
Disclaimer: This article is based solely on the inputs shared by the featured member. GlobalLinker does not necessarily endorse the views, opinions & facts stated by the member.
Posted byGlobalLinker Staff
We are a team of experienced industry professionals committed to sharing our knowledge and skills with small & medium enterprises.
Recommended articles for you
By Arpit Joshi
By Sumit Ahuja
By Alok Kumar